LinkedIn introduces TikTok-style ‘Videos For You’ feature

The keyword
2 min readAug 14, 2024

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LinkedIn has seen a 34% rise in video uploads

LinkedIn’s new “Videos For You” interface. The first display shows a girl at the side of a screen, with a background of female athletes showcasing their medals. The second features a woman discussing “How a TikTok employee spends their $400k salary.”

Highlights:

  • LinkedIn’s “Videos For You” section recommends videos based on user interests.
  • Videos will now play in a vertical format with the sound muted, allowing users to scroll through content effortlessly.
  • With this feature, users can watch videos in full-screen mode with a simple tap.

LinkedIn has rolled out a new “Videos For You” tool to enable users to watch more video content. The feature introduces full-screen video previews, similar to those on TikTok and Instagram.

This change highlights LinkedIn’s emphasis on video as a key feature, following its 34% surge in video uploads.

About the “Videos For You” feature

Previously, LinkedIn began testing a dedicated video feed that provides a space for short-form videos. Now, the “Videos For You” section will integrate video content into users’ feeds, offering an opportunity to discover and engage with videos without leaving the main feed.

How the “Videos For You” works

Videos are displayed in vertical thumbnails. As users scroll horizontally through their feeds, these thumbnails provide a quick glimpse of the content.

The new feature includes an auto-play function. When users scroll through, videos start playing automatically but with muted sound.

However, users can tap and expand the video to its full-screen mode If they decide to watch a video. Also, users can swipe up or down to explore additional videos in the same section or click the back arrow to return to their feed.

LinkedIn’s new “Videos For You” interface. The first display shows a girl at the side of a screen, with a background of female athletes showcasing their medals. The second features a woman discussing “How a TikTok employee spends their $400k salary.”

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The keyword
The keyword

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