The keyword·Feb 6Reddit doubles down on its AI search ambitionWhile ads remain its main revenue, Reddit sees AI search as a path to long-term growth
The keyword·Feb 6Google and Meta lead Q4 with $82B and $58B in ad revenueAds remain the growth engine across Big Tech, driven by AI and new formats
The keyword·Feb 5Microsoft launches program for publishers to license content for AIThe system aims to compensate publishers amid concerns over AI content use
The keyword·Feb 5Meta rolls out £2.99 ad-free subscription for UK usersThe new model follows UK ICO guidance on user consent for personalised ads
The keyword·Feb 3TikTok uninstalls spike 150% in the U.S. after joint venture newsDespite rising uninstall activity, daily active user numbers remain stable
The keyword·Feb 3UpScrolled hits number 1 on the U.S. App StoreTikTok’s U.S. joint venture announcement may have contributed to the surge
The keyword·Feb 2OpenAI sets $200,000 minimum spend for early ChatGPT adsThe beta rollout targets high-spending brands and select advertisers
The keyword·Feb 2Google launches ‘Auto Browse in Chrome for multi-step tasksThe company is adding AI features to Chrome to maintain its lead
The keyword·Jan 29Google adds follow-up questions to AI OverviewsAI Overviews now connect directly to a conversational AI Mode in Search
The keyword·Jan 29Yahoo launches Yahoo Scout, a new AI answer engineScout enters the AI answer market, dominated by Google and OpenAI
