LinkedIn expands Predictive Audiences with new AI targeting toolsThese tools aim to enable brands to reach additional users, similar to Meta’s Advantage+ targeting5h ago5h ago
Meta pushes Google Analytics integration for ad trackingAdvertisers can combine Google Analytics with Meta’s data to get a comprehensive campaign performance data5h ago5h ago
Google expands Search Max beta to more advertisersThe goal is to enable advertisers to appear in more relevant searches beyond keywords they bid on1d ago1d ago
Instagram tests AI-powered search in commentsMeta is aiming to enhance its search functionalities to reduce reliance on Google and Microsoft2d ago2d ago
Bluesky expands video uploads to 3 minutesThe platform is adding video features as social media platforms shift toward short-form content2d ago2d ago
Google explores bringing ads into AI Mode in SearchAI Mode is currently in testing phase for Google One AI Premium subscribers5d ago5d ago
Facebook Marketplace outpaces Amazon and eBay in resale marketMeta has not shared clear plans for monetizing Marketplace beyond its indirect ad revenue5d ago5d ago
Google expands AI Overviews with Gemini 2.0 in the U.S.The move would enable Gemini 2.0 to handle complex searches for AI Overviews6d ago6d ago
Microsoft tests AI brand agents for websitesThe goal is for brands to personalize and automate interactions using Microsoft AI technology6d ago6d ago
Google Shopping adds AI-powered fashion search and virtual try-onsThe new AI tools aim to enable shoppers to find and try on fashion and beauty products6d ago6d ago
