Snapchat introduces Sponsored AI Lenses for immersive branded experiencesThe video platform is betting on generative AI to reshape its ad formats16h ago16h ago
Instagram tests a feature that offers a monthly summary of account performanceThe goal is to enable creators and marketers to understand their content performance20h ago20h ago
Google adds Lens to AI Mode to support image-based queriesThe update combines Lens visual search tools with Gemini’s multimodal AI to provide more results1d ago1d ago
Microsoft launches Copilot Search to bring AI summaries to BingMicrosoft is aiming to rival Google and other search engines, pushing into generative AI1d ago1d ago
Amazon tests ‘Buy for Me’ feature, letting shoppers buy third-party products in-appThe company is aiming to compete with other platforms streamlining third-party e-commerce transactions4d ago4d ago
Spotify launches Ad Exchange for real-time programmatic adsThe company is betting on AI and programmatic buying to attract more advertisers5d ago5d ago
Reddit lets ads appear between comments on conversation pagesThese ads will be labeled as “promoted” and clickable for further engagementApr 1Apr 1
Google rolls out AI Overviews to nine more EU countriesThe company previously expanded the search feature to 100+ countries globallyMar 27Mar 27
Meta brings AI-driven content recommendations to Partnership AdsMeta is looking to enhance branded content performance using AIMar 26Mar 26
TikTok expands Smart+ catalog ads to website and app campaignsThe tool will let AI match products with audiences through shoppable video & image formatsMar 26Mar 26
